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Content Engineering Roundtable 2021

Content Engineering holds the keys to the future of content connected and personalized to customer intent. Content engineers focus on the structure and semantics of content in order to enhance portability through the content lifecycle. Engineering disciplines are more important than ever as managers ask more and more of content sets and content producers.Technical communications practitioners have a major head start in the race to build the future, benefiting from the raw background for Content Engineering, along with the related practices of Content Strategy and Content Operations.Join leaders and innovators in the exploration of the practice of Content Engineering and its impact on the way content gets produced and delivered.

More from this Series

Content Engineering Roundtable
  • This session grants us a view into a practice that has been in development for some years, with many practitioners within the enterprise and also within the consulting community


Aaron Bradley
Knowledge Graph Strategist
Carolyn Swift-Muschott
Director of Content Engineering
Cruce Saunders
Founder and Principal at [A]

More About The Content Order

This Roundtable was organized by the Content Order, a free membership program hosted by [A]. The Content Order is open for anyone invested in the future of content.

Sign-up to view the full Roundtables plus access to member-only exclusive content and additional roundtables.

As enterprise content publishers work towards omnichannel ICX, we need to overhaul our content ecosystems including massive changes across people, processes, and technology. The new order of content intelligence has been driven by educated leaders working hard to achieve a new way of working with content, enterprise knowledge, and customer experiences.

The Content Order is part of the solution, starting with education and idea-sharing.