In this episode, we explore semantics — an essential ingredient in the successful deployment of omnichannel publishing.

See how semantics fit within a content ecosystem, connecting concepts to content sets in a consistent and aligned way. Define relationships to identify content within a domain and across systems to help drive automated and intelligent content personalization.

Key Takeaways

  • Establish relationships between content and concepts 
  • Enable machine-readable content
  • Generate more intelligent, personalized content interactions
  • Improve how organizations manages and leverages content

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