In this episode, we define the Content Services Organization (CSO) and see how it provides value for both content creators and our customers.

We explore key benefits of the CSO including reducing content creation costs, eliminating manual processes, facilitating omnichannel experiences, and enacting overall strategy.

Key Takeaways:

  • A Content Services Organization generates value and cost-savings at any scale.
  • Eliminate many manual processes with validated and compatible automation protocols.
  • Meet compliance and customer expectations with consistent and timely content.

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To find the answer in creating a new organizational model that supports content intelligence by incorporating Content Strategy, Content Engineering, and Content Operations practices within an overall Content Services Organization (CSO), check out our whitepaper [A] Guide to the Content Services Organization