Back to Top
Glossary Directory

Intelligent Content

Intelligent content is content that has been structured and semantically enriched so that it can:
  • Flow efficiently and effectively between people and applications,
  • Deliver individually optimized customer experiences at scale,
  • Maximize the return on the investment made in its acquisition and management.

Key Resources

6 Ways to start Structured Intelligent Content Now
6 Ways to start Structured Intelligent Content Now
Article
[A]’s top 6 Intelligent Content picks from the Content Marketing Institute.
The Next Generation of Intelligent Customer Experiences
The Next Generation of Intelligent Customer Experiences
Event
Discover how intelligent content is transforming the future of customer experience, with innovative examples.
What Is Intelligent Content?
What Is Intelligent Content?
Article
[A]'s 10 Tenets of Intelligent Content outline the core attributes of content, explain how content assets are valued and speak to the power intelligent content holds to influence behavior...