How to measure content strategy success? Join the discussion as experts explore the frameworks, data, and metrics that make it possible.
Explore examples of successful personalization strategies and trends for Personalized Customer Experiences.
Join for a special episode as we explore some of the cheat codes in content intelligence. Our friends from Aprimo interview Cruce for a change. Hear insights on the power of Standardization and Orchestration.
The Aprimo team interviews Cruce Saunders for the Marketing Cheat Codes podcast.
See the benefits of implementing the 5 essential patterns for successful omnichannel content delivery.
Discover 13 must-have features in a Content Management System (CMS) you should look for when selecting a CMS.
Unify the patterns that matter for content creation and omnichannel delivery .
Listen how Kate Kenyon from JP Morgan CHASE employed content models and the lessons she learn from building a Content Operations practice from scratch.
Discover how content-as-a-service empowers content control with flexibility to create once and publish everywhere.
Learn how to optimize your content by connecting systems with the content supply chain.
[A] Webinar on how to use Poolparty combined with the power of content structure and content semantics to create personalized customer journeys.
Explore how content structure allows managing multiple variations of content components that are dynamically assembled as relevant experiences.
Learn how content becomes intelligent, flexible, and capable of personalization with the power of semantics.
Listen to Theresa Regli as we explore the many aspects of managing data and digital assets, and how customer experience tools and approaches have evolved.
Discover the patterns emerging in successful omnichannel programs
Learn the best way to transform content processes to pursue omnichannel customer experiences.
See real-world applications of nodal transformation.
Learn about semantics in content modeling to create intelligent content for personalized customer experiences.
Explore how semantic content mapping is the basis of all future semantic intelligence to deliver personalized customer experiences.
Understand how the Core Semantic Model fits into an organization’s content architecture to align workflows and processes.