Learn what it takes to make content portable through the many tools and channels of its full lifecycle
Discover the benefits of decoupled authoring as Cruce Saunders outlines how supply chains represent an integrated strategy for content delivery across multiple channels.
See a simplified case study showing how to organize, map and model content in a decoupled content supply chain to power personalized customer experiences.
Learn about the benefits of knowledge graphs to make more informed decisions, and visualize content streams.
Follow these Best Practices to successfully manage large volumes of unstructured and structured content for content reuse and omnichannel content delivery.
Learn about the hidden killers of information security to avoid systemic issues that can sabotage security practices surrounding content.
Learn the basics of Content Modeling and determine what kind of content you need with this crash course.
Enter a world of expanded content influence across operations, and travel beyond committees into fertile lands found in shared patterns and standards.
Can you differentiate between the practices, disciplines, skills, and roles related to content? Find out the distinction of these concepts as Cruce Saunders walks through the characteristics of each.
See examples of MixIns and how they relate to the Content Model.
Understand how content views enable the design of content for humans and machines consumption.
Deep-dive into the attributes of content types to define specific details of content structure.
Recognize content types and its elements to understand the principles of structured content.
Explore the variety of content types and the elements they share.
Learn how content models represent structural and semantic relationships that exists between content types.
Discover the key building blocks of Content Models and how they react in relation to one another.
Learn how the Content Services Organization (CSO) facilitates the flow of content between teams.
Create content that best serves your digital strategy by structuring content in a way that makes it easy to understand.
When content assets are valued as intangible intellectual property, they drive balance sheet value by contextualizing CX and removing friction from the entire customer lifecycle.
Strategy, standards, and systems connect with structure and semantics to build the “Temple of Content Intelligence.”