We are [A]

Our Journey to Content Intelligence

From pioneering web solutions to leading content intelligence, [A] has continuously evolved to meet the challenges of digital transformation.

Origins in Content & Technology

Began as a consulting firm, evolving into web design and interactive services to meet the growing digital needs of businesses.

Shift to Content Intelligence

Officially established as Simple [A] LLC, focusing on structured content, content intelligence, and enterprise solutions.

Pioneering Content Frameworks

Developed the Core Content Model^® and Content Intelligence Framework, revolutionizing how organizations structure and manage content.

Enterprise Growth & AI Integration

Expanded partnerships with major enterprises, incorporating AI-driven automation and omnichannel content strategies to maximize content impact.

Our Team

Heidi Hess

CEO

Will Sanders

Head of Technical Development and Services

Beth Weaving

Head of UX Strategy

Mike Markley

Head of Content Intelligence Strategy

Jessica Hidding

Director Delivery Management

Glen Sawyer

Kentico Practice Lead

Andrés Villenas

Sitecore Practice Lead

Victor Hugo García

Sr. Software Engineer

John Flores

Sr. Software Engineer

Kevin Indenbaum

Project Manager

Sudha Selvam

Quality Assurance Lead

Lindsey Prueitt

Operations, Talent, Biz Dev

Sofia López

Marketing Operations Strategist

Cynthia Cargill

Business Office Manager

Dannie Bowman

Operations Coordinator

What Our Clients Say About Us

There were many challenges that popped up during the App development journey! However, throughout...better App experience for our clients and for our employees. Thanks for being awesome journey-mates!

I wanted to take moment share that early feedback from our team has been very positive about Simple [A] long term. Thanks being open to it and the efforts to secure quality resources.

Wonderful! It’s such a pleasure to work with this team and be able to bring these classes to even more patients – y’all are awesome

I think one of the best decisions I’ve made during my time was asking for your help. I’m so happy to hear that we will finally be in compliance. This used to keep me up at night.