Intelligent Content is structured, tagged and written for reuse across multiple channels. This requires convergence around content between departments.
Content Convergence - What is it and how to prepare content to deliver the best customer experience possible across a multitude of channels and platforms
In this transcribed interview, explore with [A] founder and principal Cruce Saunders what Intelligent Content is and why is is important for every company
Chatbots have become a crucial factor in Customer retention. Learn how Chatbots work and how a structured Content Model is a key element in their deployment
Learn why Content should be regarded as a valuable asset, how to prove the value of content assets and improve ROI with a proven content valuation process.