Understand how content structure is present in many shapes and forms regardless if we see it or not. Once we begin to understand and recognize content, we can harness it and power more intelligent customer experiences.

Key Takeaways: 

  • Recognize the implicit structure of content
  • Identify the many forms and place content lives. 

More ICX Resources

Learn about Intelligent Customer Experience with this Invisible World of Content  episode: "What are Intelligent Customer Experiences?" and find out what separates Intelligent Customer Experiences from today's mainstream approach customer experience. 

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