The Pesticide Paradox in Software Testing: Why Your Tests Might Be Failing?

Personalization isn’t failing because of bad data, it’s failing because of bad structure.
Marketers have the insights but not the framework to deliver truly contextual experiences. This article explores why personalization falls short without structured content, and how content modeling gives marketing teams the missing context to scale personalization that actually feels personal.

Discover how the new XperienceCommunity.SEO plug-in automates robots.txt, sitemap.xml, and llms.txt generation in Xperience by Kentico, making your sites SEO- and AI-ready with minimal setup.

Designing test cases is just as critical as running them. The right techniques improve coverage, save time, and reduce the risk of defects reaching production. This article breaks down key methods testers can use to build smarter, more effective test cases.

Will AI replace manual testers or reshape their roles entirely? Discover how AI-powered testing tools are changing QA, why manual testing is still essential, and what the future holds for software testing teams. Read on to see how human creativity and AI efficiency work best together.