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Content Relevance Spanning the Entire Customer Journey
Learn more about customer journey maps to provide context to content and make it easier to meet customer needs.
Courses
Courses
Metadata: Connecting Content Purpose to Customer Intent
Empower your metadata to connect content and data in order to deliver ICX.
Viewing Functional Problems Holistically
Learn about the importance of taking a horizontal viewpoint of customer journey maps to break down CX silos.
Improving CX Performance with Metrics and Feedback
Enable your customer metrics to test and improve the experience you provide.
Building Customer Relationships with Content Consistency
Understand why strong relationships enable continuous customer satisfaction
Personalization, Data Challenges, and the “Human Touch”
Discover why we need to create modular content to empower personalized ICX.
Content Modeling Crash Course
Learn the basics of Content Modeling and determine what kind of content you need with this crash course.
Make Content Work Harder with Content Practices
Content intelligence transforms how organizations create, manage, and scale content. Learn how strategy, operations, and engineering fuel smarter customer experiences.
The Big Shift in Content Intelligence
The role of content is evolving. Learn how major corporations are using content intelligence to drive engagement and business success.
Composable Content: How to Implement Reusable Tokens in Figma
Cruce Saunders provides tips for implementing modular, reusable content structures using design systems and Figma.