In this episode, we define Content Intelligence, and examine how it directly relates to Intelligent Customer Experiences (ICX).

We explore an example situation in which there is no coordination for the structure of content, and systems become overwhelming. 

Using Intelligent Content with a new Content Orchestration Model (COM), we find a path to better serve customers and improve internal workflows.

Key Takeaways:

  • Learn how enterprise leaders are implementing Content Intelligence practices that generate massive benefits
  • Ensure teams and departments are aligned by implementing a Content Orchestration Model
  • Cultivate Content Intelligence practices to save time and money for content production, while keeping the content consistent and evergreen

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For an in-depth research on Content Intelligence (CI), check out this article exploring The [A] Content Intelligence Framework.