In this episode, dive into the emerging practice of Content Engineering. Understand what it is, how it integrates within an organization, and why engineering practices are such a fast-growing need.

Learn how Content engineering bridges the gaps between strategy and development to enable content alignment with holistic multi-channel and multi-device intelligent customer experiences.

Key takeaways:

  • Why Content Engineering is important to our daily lives.
  • A set of key practices related to Content Engineering.
  • Give content meaning and make it work within systems.
  • Make content enjoyable for authors and content creators.
  • Transform static content artifacts into intelligent content modules.

More Content Engineering Resources

For more on Content Engineering watch this Roundtable: The Practice, Disciplines, and Real-life Stories of Content Engineering and explore strategies used to achieve success in content engineering.