Learn about  the concept of a Content Impact Quadrant. based on two parameters:
  • How dumb or smart is the content?
  • How single use or omni purpose is the content?

Based on these factors, we can define the impact of content today and what it needs to be in the future and how we map between those two states.

Key Takeaways:

  • Measure the degree of your content’s intelligence using The Content Impact Quadrant tool.
  • Uncover the true potential value of your content.

Additional Resources

Learn more about the Next-Generation of Intelligent Customer Experiences by watching the full webinar.