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Glossary Directory

Artifact

A composite assembly of content elements in a durable and transferable form for human consumption.

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Attributes

Structured details that specify the characteristics and behavior of an element.

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Class

Abstract version of a content type that can be used to define the concept and the common characteristics of all objects.

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Collections

A group of elements collected into a stored list.

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Component

Refers to the UI component used by content editors to input the values.

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Container

A discrete, reusable presentation object placed within a Display Template into which structured content elements may be displayed.

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Content

What is acquired, managed, and leveraged in order to engage and inform people.

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Content Asset

A content record stored and made ready for consumption.

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Content Convergence

An organizational effort to ensure content created in any part of the organization can be found and reused by any other part of the organization.

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Content Engineering

The discipline of designing, developing, and deploying models and processes that will meet the requirements of, and operate within the management constraints, set by an organization in its Content Strategy.

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Content Exemplar

A description of a kind of content rendering.

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Content Intelligence

A core organizational capability that emerges when an organization can acquire, manage, and leverage intelligent content.

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Content Inventory

Content is any information, interactions or experiences that are directed toward an end-user or audience.

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Content Lifecycle

A description of the process for handling content.

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Content Lifecycle Diagram

An illustration of the content lifecycle.

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Content Management System (CMS)

A content management system (CMS) manages the creation and modification of digital content.

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Content Model

A formal definition of the structure of content, identifying content types and their composition, including content and metadata elements, and their relationships to each other.

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Content Operations

A management activity that deploys, operates, monitors, and evaluates the operations across the content lifecycle, including the tools and procedures developed to support it.

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Content Orchestration Model

The Content Orchestration Model is the deliberate, designed plan for the eternity of content workflows.

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Content Primitive

A collective term for identifying the most granular components of the content.

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Content Relationship Diagram (CRD)

A high-level illustration of the structure of content.

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Content Semantics

The assignment of information to content structures to identify what the content is and how it can be used.

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Content Services Organization

A cross-functional content team that works to centralize the models, standards, and practices.

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Content Strategy

A framework that identifies what content an organization should acquire, manage, and leverage in order to meet its business goals.

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Content Structure

The composition and organization of content.

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Content Supply Chain

A content supply chain enables seamless content experiences for teams and customers.

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Content Technology

Solutions that have been designed specifically to work with content.

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Content Type

A unit of content with a common purpose and structure.

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Content Type Definitions (CTD)

A detailed inventory of the content types and their composition.

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Content Workflow

A procedure for completing a task within the content lifecycle.

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Controlled Vocabulary

A list of standardized terminology designated for use in the indexing and retrieval of information in a particular context or application.

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Core Content Model (CCM)

A single, integrated model that defines how content assets will be structured.

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Core Metadata Model (CMM)

A single, integrated model that defines how metadata will be structured.

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Core Semantic Model (CSM)

A comprehensive model that defines concepts and their relationships, as well as the terminology for identifying them.

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Customer Experience (CX)

A customer’s perceptions and related feelings.

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Data silos

Data silos are similar in that they are segregated clusters of raw data.

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Digital Asset Management (DAM)

DAM is a system that stores, shares and organizes digital assets in a central location.

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Display Template

A blueprint of a content rendering.

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DITA

An XML-based markup language, Darwin Information Typing Architecture (DITA)

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Dublin Core

A standard vocabulary framework that provides terms for describing digital and physical resources.

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Editing Template

A defined, structured blueprint for a content asset.

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Elements

The main constituent of content types, a unique container of content structure.

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Entities

An object of a content type.

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Fields

he wrapper of a single element and its rules and behavior in an editing template.

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Headless Content Management System

A headless content management system, or headless CMS, is a back-end-only content management system.

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Information Architecture

The process of organizing information.

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Information Product

An assembly of content generated to support a specific customer or User Experience on a specific channel.

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Instances

Represent and store model-relevant information about a content asset.

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Intelligent Content

Intelligent content is content that has been structured and semantically enriched.

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Item

A single record of all of the values within a content type, structured by an editing template.

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Knowledge Graph

A knowledge graph is a set of typed entities (with attributes) which relate to one another by typed relationships.

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Metadata

A text string that describes, identifies, or provides supporting information about an asset.

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Metadata Model

A formal definition of metadata structure.

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Metadata Profile

Set of metadata statements or fields that are applicable to all content assets.

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MixIn

An independent schema used to extend a content model via mappings between elements.

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Modular Content

The process of assembling and reassembling pre-approved components into different types of content.

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Ontology

A comprehensive and formal model that represents the concepts and relationships within a domain of knowledge.

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Recipes

Conditional logic stored to describe the intended behavior of any content item.

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Reference Base

An inventory of the sample content and supporting material.

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Rendering

Any depiction of content into visible form.

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Schema.org

A standard vocabulary that provides terms for describing digital resources.

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Semantic Model

A formal definition of the concepts and their relationships, as well as the terminology for identifying them, for a domain.

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Semantic Model Definitions (SMD)

A detailed inventory of the vocabularies in the semantic model.

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Semantic Relationship Diagram (SRD)

A high-level illustration of the semantic model.

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Semantics

The study of meaning.

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Taxonomy

A classification scheme that establishes formal rules for the order or arrangement of things within a domain.

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Thesaurus

A structured approach to defining and relating the terms used to label concepts within semantic models.

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Unit

Content Units are instances of structured content that come in two varieties: Fields and Components.

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User Experience (UX)

A discipline encompassing all the elements that make up the user interface.

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Values

The corresponding data for a Field within editing templates.

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Variant

A Content Item, related to a parent item.

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Version

A particular form of a Content Model, content type, or element.

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View

A group of elements assembled for use in a particular display context.

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Widget

Self-updating content blocks that can be placed/referenced into display templates.

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XML

A markup language designed to support the encoding of content and its structure.

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